EAD Brand Identity Case Studies

Company Background

Cafe Doji is a soon-to-be beloved fast-food establishment in the heart of Kwa-Thema, known for its delicious local cuisine. As a new player in the market, Cafe Doji sought to differentiate itself from typical local eateries by adopting a more refined and professional brand image. To achieve this, we approahed them with expert branding solutions.

Implementation - Bringing the Brand to Life

We designed a logo that blends a touch of elegance with the charm of local cuisine.

Chose a rich, dark brown to convey warmth and trust, and a vibrant yellow to evoke energy and freshness.

We used a combination of a cursive font for "Cafe" to add a personal and sophisticated touch, and a serif font for "Doji" to provide a strong, professional appeal

Updated the physical and digital menu to reflect the new design, enhancing the dining experience for customers.

Lastly, we developed social media templates that reflect the new logo and communicate their services and location with potential customers.

Results - Achieving Brand Excellence

We successfuly transformed their brand image, making Cafe Doji look as classy as the quality of their food. The new logo, menu design, and social media branding have received fantastic feedback from customers and have set them apart from other local eateries. Instead of a logo, we designed a solid stepping stone towards the success of their business

You like this project? Let's work on yours

At EAD, we are committed to empowering businesses like Cafe Doji to achieve their branding goals. Our tailored approach ensures that your brand identity not only looks great but also drives results.

Contact us today to discuss how we can build your brand.